The EcoAttire Project
Wearing sustainability from the inside out.
Eco-Attire is a service offered to the Hospitality Industry (accommodation services and any other tourism activities), where we provide a start-to-end process in updating the brand’s image through the incorporation of sustainable uniforms. Working with leaders in the sustainable textile sector, we are able to develop prêt-à-porter and made to mesure garments for employees. Discarded fabrics, upcycled textiles, recycled elements. The different possibilities that exist are available in a customised catalogue for the brand. Mixing sustainability with bold designs, we aim to elevate the look of your company while having a positive impact in environment and society.
BRINGING THE GOOD "TRASH" TO YOU
The uniforms are designed by Dan Pontarlier and produced in Sweden.
Tencel Yarn comes from wood pulp using timber waste.
Seaqual yarn is made from recycled ocean waste.
Newlife yarn is made from recycled plastic bottles.
No virgin polyester is used.
Garments are 100% cotton free
Zips, buttons and labels are all made from recycled materials.
Suiting fabrics are made from quality virgin wool blended with recycled polyester yarns.
Lining fabrics are viscose made from timber waste.
Fabrics are woven in Italy and Bulgaria, knit fabric are knitted and custom dyed in Sweden.
WHY THESE MATERIALS?
Polyester Yarn is produced to a high quality, entirely from recycled ocean plastic waste by Seaqual Initiative, a community that help clean our oceans and raise awareness about marine contamination.
Newlife is a yarn made entirely from recycled plastic bottles and produced in Italy. This yarn is produced mechanically instead of chemically and it is combined with wool to make durable suiting fabrics.
Manufacturing Tencel requires far less resources. While 1 Cotton T-shirt requires 2.000 litres of water, one made with Tencel requires only 100 to 200 litres. Also it requires less amount of dye to change its color compared to Cotton, it's a renewable raw material and reduces impacts in the environment.
HOW DOES THIS IMPACT POSITIVELY?
CUSTOMIZED TO BRAND IMAGE
We develop the designs in line with the image of the brand. The creative input is coordinated along with the interior designer and/or designer of the hotel, carrying the complete development of the change. Looking for trends, we take into consideration the architecture and interior design of the hotel for recommending shapes and patterns, as well as respecting brand guidelines.
COLLABORATION WITH LOCAL BRANDS
Besides the main creation of the uniforms with the materials mentioned before, we partner up with local brands to provide an extra input in the creation of the outfits.
From aprons and tablecloths made with repurposed denim and jeans to ties and vests made out of upcycled coffee bags.
WE USE YOUR STOCK
Do you still have a stock of old unused uniforms? We can upcycle those fabrics and include them in the upcoming design, preventing waste and increasing responsibility towards the environment. We will organize the pick up for you and used them in the production.
WEARABLE UPCYCLED ART
Wearable art, also known as Artwear or "art to wear", refers to individually designed pieces of (usually) handmade clothing or jewellery created as fine or expressive art. Historically, fashion has rarely been elevated to the same stature as painting, music, sculpture or architecture. But fashion is one of the purest expressions of art because it is art lived on a daily basis.
We are also here to change that.